EPK

Soul singer-songwriter Amahla has had an exceptional 2019, entering it as the winner of the PRS Lynsey De Paul Prize, an award given out to one outstanding emerging songwriter across the UK, and ending it with critical acclaim for her unique approach to lyricism, bold addressing of sociopolitical issues and her exceptional voice. All this has culminated in performances at the The Great Escape Festival, The Jazz Cafe and The Royal Albert Hall, in addition to selling out two headline shows including The Lexington and accumulating over one million streams.

In February 2019 Amahla released her debut EP ‘Consider This’ independently, upon release it received critical acclaim for her personal songwriting and distinctive voice also being featured featured by Bandcamp as one of the Best Soul Albums of 2019. This year Amahla is being featured by o2 Music, Madison Square Gardens London and ILuvLive as one of the UK’s best new acts.

Amahla is currently recording her sophomore EP for a March 2020 release supported by The PRS Foundation’s Women Make Music Fund.

Amahla is represented by Primary Talent International, Metropolis Music, Lucid PR and Clintons Law and is supported by PRS Foundation, Help Musicians UK and MOBO Awards Trust.

Occupying a musical space left by Amy Winehouse it’s not only Amahla’s outstanding voice but her candid lyrics and authentic “deep and intelligent approach to songwriting” that puts her musically ahead of her peers.


“A thought-provoking album. Elevated by powerful lyrical commentary on social inequities, domestic violence, and inner-city life, Amahla may be one of the next big voices exported from the U.K.Bandcamp

The Hackney riser has a deeply intelligent approach to songwriting, one that merges the personal and the political” Clash Magazine

“She possesses the vocal ability to knock your ears clean off your head..but instead puts all the focus and effort into the subject matter, using her singing ability as a vehicle for her stories – Earmilk

“Navigating socio-political terrain with an aptitude for storytelling, Amahla’s conscientious and detailed songwriting answers a call for greater musical authenticity in 2019” Neon Music

“Rarely does an artist so effectively capture the voice of a people as well as Amahla does in her latest project” – Atwood Magazine

“Her lyrics offer insightful, vital reflections on the present, uncertain cultural and socio-political clime, intertwined with personal narratives and memories” – London In Stereo

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Gigs

Friday 10th Jan 2020 – Shakka Support- Colours, Hoxton (Full Band)
Tuesday 21st Jan 2020 – iluvlive 2020 Hotlist Showcase , Colours Hoxton (Acoustic)
Tuesday 28th Jan 2020 – Ruby Sings Showcase, Upstairs at Ronnie Scotts (Acoustic)

Saturday 1st Feb 2020 – Beverly Knight Support, Roundhouse, Camden
Thursday 13th Feb 2020 – Andrew Ashong Support, NT’s Loft (Acoustic)

Bookings: serena@primarytalent.com
Press: Danielle@lucid-online.co.uk
General: amahlamusic@gmail.com